I-Huei Cheng

鄭怡卉

Director, Center for International Cooperation Director, International Master's Program on International Communication Studies / College of Communication, National Chengchi University

Dr. I-Huei Cheng is an associate professor at the College of Communication, National Chengchi University. Her teaching and research focus on public relations, media ethics, and health communication. The topics of her studies cover communication strategies on new media, ethical leadership, crisis communication, and organizations' relationship-building. Her work has been published in academic journals such as Public Relations Review, Journal of Public Relations Research, Journal of Health Communication, Journal of Media Ethics, International Journal of Health Promotion and Education, and International Journal of Advertising.

鄭怡卉博士現任國立政治大學傳播學院副教授,其教學與研究領域主要聚焦於公共關係、傳播倫理以及健康傳播。主要研究主題涵蓋新媒體傳播策略、倫理領導力、危機傳播,以及組織關係建立,其學術研究成果已發表於多本學術期刊,包括:《公共關係評論》(Public Relations Review)、《公共關係研究期刊》(Journal of Public Relations Research)、《健康傳播期刊》(Journal of Health Communication)、《傳播倫理期刊》(Journal of Media Ethics)、《國際健康促進與教育期刊》(International Journal of Health Promotion and Education)、《國際廣告期刊》(International Journal of Advertising)等。